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Pixação: São Paulo Signature
François Chastanet, Steven Heller:
Pixação: São Paulo Signature
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Despite laws, pixações have taken over São Paulo. Lit-erally meaning ‘trace’ or ‘stain’ and dating back in its contemporary form to the mid-1980s, pixaçõe is a striking form of graffiti unique to the city that developedwhen São Paulo writers began creating imaginary calligraphic signatures influenced by hybrid blackletter, historic letterforms and the logos of heavy metal and hardcore bands.
Pixação: São Paulo Signature(1) Pixação: São Paulo Signature(2)
Claiming the architectural facades of the city as their canvas, the omnipresent pixações are a true calligraphic shock that have caused a deep aesthetic transformation of the face of Sao Paulo.

With more than 125 photos as well as a detailed analysis of the phenomenon, São Paulo Signature deciphers for the very first time an unparalleled graphic universe.

“The astute analysis which is expanded upon in this volume opened my myopic eyes to a system of writing and ethic of creation that rises above even the most high-spirited and emblematic American graffiti.”
— Steven Heller
280 pages, Hardcover, 7 3/4'' x 10 1/4'' (200 x 270 mm)
125 color photographs, 85 b/w illustrations, English
ISBN: 978-2-9528097-1-9  $ 45.00
About the Author:
François Chastanet
Born in 1975 in Bordeaux, France. A graduate of the École d'Architecture et de Paysage de Bordeaux, he pursued research in 2000 on signage systems at the Atelier National de Recherche Typographique in Nancy, and com­pleted post-diploma studies in ar­chi­tec­tur­al and urban history at the École d'Architecture de Paris-Belleville in 2001.
Chastanet teaches graphic design and typography since 2002 at the École Supérieure des Beaux-Arts de Toulouse, Department of Com­mu­nic­a­tion. Works in architecture, graphic design, lettering and type design.
He participated in different international conferences, his articles has notably been published by the reviews Eye or Baseline Magazine. Recently published a work entitled "Pixação: São Paulo Signature," a photographic survey in São Paulo, Brazil, documenting the relation between urban signature, body, and architecture.
Website:
Article in Eye Magazine:

See also:

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Usugrow: Love & Hate From JP
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How to order:
email to Gingko Press
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GINGKO PRESS | STREET ART & GRAFFITI / TYPOGRAPHY BOOK | ISBN-13: 9782952809719 | ISBN-10: 2-9528097-1-2 / 2952809712