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Marshall McLuhan 1911-2011
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GINGKO PRESS — The official Publisher of Marshall McLuhan — is preparing new critical works and reprints of Marshall McLuhan’s writings.
Marshall McLuhan
Marshall McLuhan
Gingko Press, Official Publisher of Marshall McLuhan
World Rights to Marshall McLuhan’s Writings
Gingko Press has acquired world rights to several Marshall McLuhan classics and new titles, including the legendary McLuhan doctoral thesis on The Classical Trivium, a study of literature and philosophy as media written in 1943 but never before published.
The two McLuhan classics made with Quentin Fiore and Jerome Agel, The Medium is the Massage and War and Peace in the Global Village went back to print in 2001.

To mark the 50th anniversary of the publication of Marshall McLuhan’s first book, The Mechanical Bride: Folklore of Industrial Man, Gingko Press published a commemorative hardcover edition of this book in 2002 with an introduction by Philip B. Meggs.

Published titles to date:

0 Marshall McLuhan & Harley Parker: FACSIMILE REPRINT 2010
Counterblast 1954
Foreword by W. Terrence Gordon
In the same year that Wyndham Lewis published Self Condemned, Marshall McLuhan took inspiration from Lewis’s journal BLAST and produced COUNTERBLAST, intended, like Self Condemned, to shake the city of Toronto out of its smugness, complacency, and spiritual torpor. more...
32 pages, Hardcover, 8 1/2''x 11'' (216 x 279 mm), 6 b/w illustrations, English

0 Marshall McLuhan: 2008
The Classical Trivium
The Place of Thomas Nashe in the Learning of his Time
In this previously unpublished work, a young Marshall McLuhan, as cultural historian, illuminates the complexities of the classical trivium, provides the first ever close reading of the enigmatic Elizabethan writer Thomas Nashe, and implicitly challenges the reader to accept a new blueprint for literary education. more...
292 pages, English — 6 ½'' x 10 ¾'' (165 x 273 mm)

Marshall McLuhan Unbound
Edited by Eric McLuhan and W. Terrence Gordon
This startling new series puts the reader in the place of colleague and co-researcher. Instead of giving the reader just another collection of articles and interviews, McLuhan Unbound gives you offprints of the original essays. See how the two McLuhans, the literary academic and the public media expert are really one. more...
412 pages, English — 6'' x 9 ¼'' (152 x 233 mm)

0 Marshall McLuhan: 2003
Understanding Media
The Extensions of Man — Critical Edition
Edited by W. Terrence Gordon
In the 1960s McLuhan’s theories aroused both wrath and admiration. It is intriguing to speculate what he might have to say 40 years later on subjects to which he devoted whole chapters such as Television, The Telephone, Weapons, Housing and Money. Today few would dispute that mass media have indeed decentralized modern living and turned the world into a global village. more...
640 pages, English — 5 ¼'' x 7 ½'' (133 x 191 mm)

0 Marshall McLuhan: FACSIMILE REPRINT 2002
The Mechanical Bride
Folklore of Industrial Man
With a new introduction by Philip B. Meggs
This is the devastating book which first established Marshall McLuhan’s reputation as the foremost critic of modern mass communications. The Mechanical Bride is vintage McLuhan — so aptly illustrated by dozens of examples from ads, comic strips, columnists, etc., that those who were stung by McLuhan were hard put for rebuttals. more...
160 pages, 63 duotone illustrations, English — 8 ¼'' x 10 ¾'' (210 x 275 mm)

0 Marshall McLuhan & Quentin Fiore: FACSIMILE REPRINT 2001
The Medium is the Massage
An Inventory of Effects
Produced by Jerome Agel
The Medium is the Massage remains Marshall McLuhan’s most popular book, perhaps as influential as Understanding Media. It is still one of the most insightful and provocative works ever to have been published on our modern culture. With every technological advance, McLuhan’s theories reveal how prescient his insights actually proved to be. more...
160 pages, b/w illustrated throughout, English — 5 ½'' x 8 ½'' (140 x 216 mm)

0 Marshall McLuhan & Quentin Fiore: FACSIMILE REPRINT 2001
War and Peace in the Global Village
Produced by Jerome Agel
Originally published in 1968, this sequel to The Medium is the Massage was so prophetic that it has taken three decades to see how much the book guides our understanding of electric media. War and Peace in the Global Village is a collage of images and text that sharply illustrates how electric technology "stimulate more discontinuity and diversity and division than the old mechanical society." more...
192 pages, b/w illustrated throughout, English — 5 ½'' x 8 ½'' (140 x 216 mm)

About the Author:
Marshall McLuhan
One of the most controversial and original thinkers of our time, McLuhan is universally regarded as the father of communications and media studies.

But he is far more than that. A cha­ris­matic figure, whose remarkable per­ception propelled him onto the inter­national stage, McLuhan became the prophet of the new information age.

In his own time he drew both ac­col­ades and criticism for his intuitive vision, his steady stream of thought-provoking metaphors, and fast-for­ward glimpses into a world where software would eclipse hardware and the power of mass media would eclipse the power of government. The information superhighway fulfilled his perceptive observation that the world would ultimately become a "global village."

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