Celebrate, Participate!
Marshall McLuhan 1911-2011
MMXI Events
Gingko Press, Inc.
1321 Fifth Street    
Berkeley, CA 94710     
Phone: (510) 898-1195   
Fax: (510) 898-1196    
InterviewsGalleryNewsSubmission GuidelinesAbout UsContact
H O M ENew TitlesMcLuhanGraphic DesignPopular CultureStreet Art & GraffitiArchitecture & InteriorsArtPhotographyLiteratureSidelines
Herbert Lottman
Marshall McLuhan
Terrence Gordon
Wyndham Lewis
Vladimir Nabokov
Marshall McLuhan: The Classical Trivium - The Place of Thomas Nashe in the Learning of his Time
Marshall McLuhan:
The Classical Trivium
The Place of Thomas Nashe in the Learning of His Time
Edited by W. Terrence Gordon
click image
for large view
In this previously unpublished work, a young Marshall McLuhan, as cultural historian, illuminates the complexities of the classical trivium, provides the first ever close reading of the enigmatic Elizabethan writer Thomas Nashe, and implicitly challenges the reader to accept a new blueprint for literary education.

Ideas that would ground McLuhan’s media analysis of the 1960s and 70s are here in embryo, as he sets out in scrupulous detail the role of grammar (interpretation), dialectic, and rhetoric in classical learning. Under McLuhan’s scholarly microscope, the internal dynamics of the trivium and its purpose are revealed. As is its indispensable role in giving full due to the rich prose of Thomas Nashe.

In ranging over literature from Cicero to the sixteenth century, McLuhan discovers the source and significance of multiple traditions in Nashe’s writings. Here, more than half a century after it was written, is a fresh, insightful, and richly coherent framework for studying Nashe and an unequivocal call for a program of education based on the ambitious and lofty ideal of reintegrating the classical trivium.

292 pages, English
Hardcover: 6 1/2'' x 10 3/4'' (165 x 273 mm)
ISBN-13: 978-1-58423-067-0  
ISBN-10: 1-58423-067-3      $ 39.95

Paperback: 6'' x 10 1/2'' (155 x 267 mm)
ISBN: 978-1-58423-235-3  $ 29.95
About the Editor:
W. Terrence Gordon was born in Montreal in 1942. He studied at the University of Toronto, where he received his undergraduate and graduate degrees. He is the author of 17 published books and over 130 articles in the fields of linguistics, pedagogy, rhetoric, semiotics, and intellectual history.
Since 1972, Gordon has been on the faculty of Dalhousie University in Halifax, Nova Scotia, teaching courses in linguistics, translation, the role of radio in World War II, and, of course, the work of Marshall McLuhan.
Author of the highly successful McLuhan for Beginners, W. Terrence Gordon has edited a critical edition of Marshall McLuhan’s Understanding Media and McLuhan’s doctoral thesis, The Classical Trivium.
About the Author:
Marshall McLuhan watch:
Marshall McLuhan
Marshall McLuhan
One of the most controversial and original thinkers of our time, McLuhan is universally regarded as the father of communications and media studies.

But he is far more than that. A cha­ris­matic figure, whose remarkable per­ception propelled him onto the inter­national stage, McLuhan became the prophet of the new information age.

In his own time he drew both ac­col­ades and criticism for his intuitive vision, his steady stream of thought-provoking metaphors, and fast-for­ward glimpses into a world where software would eclipse hardware and the power of mass media would eclipse the power of government. The information super­high­way fulfilled his perceptive ob­ser­va­tion that the world would ultimately become a "global village."

Official Website:
See also:

Marshall McLuhan Unbound 20 individual offprints in a slipcase
Marshall McLuhan Unbound
This startling series puts the reader in the place of colleague and co-re­search­er. Instead of giving the reader just another collection of articles and in­ter­views, McLuhan Unbound gives you offprints of the original essays. See how the two McLuhans, the literary academic and the public media expert are really one. more...

Marshall McLuhan:  Understanding Media
McLuhan: Understanding Media
When first published, Marshall McLuhan’s Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century. more...
How to order:
email to Gingko Press
PDF Fax Form | Blank
ISBN-13: 9781584230670 | ISBN-10: 1584230673 — ISBN-13: 9781584232353 | ISBN-10: 1-58423-235-8 / 1584232358